I've been thinking about "the dress" for 10 years. Here's what I've learned. Azazie Coco Royal Blue A Line Bow Matte Satin Dress Azazie Blue Dresses Navy & Light Blue Dresses Princess Polly The actual dress was black and blue. The confusion came from how lighting and color perception tricked people's brains, making some see it as white and gold. It became a viral example How "The Dress" Became an Illusion Unlike Any Other Scientific American What Is The Black And Blue Dress